How hotel press and media kits help you get publicity. Make sure you organize your press or media kit in a layout thats easy to navigate. A welldesigned author press kit serves as an easytoread source of information about a particular book. A robust media kit, news releases, banners and badges, a request form, and blog content are all pulled together in one place. Also interested in important dos and dont from the people that receive them. A lot has been talked recently focusing on the value of media kits for blog owners in this digital world. Your book is written, now make sure the world knows about it. How to make an artist press kit examples artpromotivate. If the festival acceptance is a foot in the door, your kit is an outstretched hand.
And if you have mediarelated supporters, the makeawish foundation is a great example of how to acknowledge them. If you have more than one book, then create a different press kit. The purpose of a press kit is for exposure and publicity. Youll find that all of them are concise, easily quotable, and straight to the point. Each part of the media kit includes clear descriptions. In the old days, you would have to print a physical copy, and some still do that today, but the majority or festivals would be fine with a digital press kit. Jack byer cofounder at stealth startup february 17th, 2016 putting together a digital press kit and would love to see examples of best in class press kits. Help them out by supplying them with 710 questions and sample. A press kit refers to the promotional materials that are distributed to the press to generate publicity for a person or business. The good news is media kits are very easy to put together, and they. The crisp white font she uses for her titles stand out against the dark background. With the right mindset and an understanding of industry conventions, you can write a magnetic press release that is too good to pass up.
Press kit below are high resolution image files of my author photo and the covers for my books, as well as an abbreviated author biography, for the use of media and bloggers. The press kit is an essential tool for every creative entrepreneur who wants to leverage the power of the media to build their brand. I promised you some pr templates so ive been searching for awhile. If you choose to create an electronic press kit, please keep all information including brochures and data sheets in a word document format versus a hard copy pdf so it is easier for a journalist or. For instance, tim ferris of the 4hour workweek fame, has a full media kit with press release, book summary and sample interview questions. Then, out of the blue, a journalist asks you for a headshot, bio, and sell sheet. Of course, the authors unique skills should be highlighted as well, because media outlets need a reason to interview an author other than the fact that their.
Check out these ecommerce press kit examples and learn how to create a press kit that will actually get publicity for your business, even in the ecommerce space. The original smpk an online press release platform or rather a social media press kit smpk platform where you can publish and distribute your press releases. We have formed a partnership with cision to distribute our clients press releases to the world because, simply put, cision is the best there is when it comes to results their premium package deliver. Its also a professional way to grab the attention of potential wholesale customers. From free access to books and online resources for families to library business centers that help support entrepreneurship and retraining, libraries offer opportunity to all. A press kit is a way for you to sell your music by providing information and samples in a succinct packet. How to write a bio for a press kit pen and the pad. And now, weve got a boat load of free media kit templates for you, courtesy of canva. Facebook newsroom home news products company info directory media galle.
Bookwidgets enables teachers to create fun and interactive lessons for tablets and computers. Rachael kilgour does a stunning job of organizing her digital press kit page. Return to book promotion tips printmobilefriendly version. How to really write a press release that actually sells books, plus. In many cases, public relations specialists write bios and put together press kits, while some people or. The following comes from the publicity package for my book, half a man.
This lends her press kit page a professional, tidy. How to create a professional press kit in 8 easy steps writers. Create a designated folder on your hard drive and call it press kit. National library week press kit news and press center. If youre wondering exactly what you should you put in it, here are a few items that are very beneficial to any press kit for bands and musicians. Hotels in miami beach fontainebleau miami beach press kit. After launching my social media and online book campaigns, i decided to. If you hire the best cinematographer, screenwriter and actors in the world to work. A press kit is typically a onepage document you can post to your website and print for journalists. A press kit, often referred to as a media kit in business environments, is a prepackaged set of promotional materials that provide information about a person, company, organization or cause and which is distributed to members of the media for promotional use. Dont send your kit out to your entire address book with the same boilerplate message. The first element to include in your epk is your bio. A press kit is the official document representing your film, which would be sent to, well, the press or any institute interested in featuring or presenting your film.
See more ideas about media kit, author and press kit. Under that, she includes her bio, photos, and music in clear columns. Weve even shared some brilliant examples of media kits from real life creative professionals like you. Here are some examples of good press releases for books. With a unique link, students can open the teachers lesson on their own devices. Fact sheet grand opening architecture dining lapis spa the shops at fontainebleau. The press kit puts a face to your soap and cosmetic business. Artist media kits are meant to be mailed or handed to members of the media, art galleries, potential art buyers, promoters. Sawyer has been interviewed over 350 times on radio, over 350 times on television, and countless times in print. Please peruse our press kit for more information about fontainebleau miami beach and its captivating past and present. They vary somewhat in context, complexity, and appearance, but most will include basic information about the writers services or recent projects, as well as contact information. The purpose of the press kit is to provide media partners and other interested parties with a. Bookwidgets has a library of over 30 apps that users can adapt or modify. It should be targetspecific and include all of the relevant information that both readers and book buyers need.
The goal is to convince folks to read this book and to share it with others. It is essentially a company resume for the press to use when writing about your company. The press and the consumer live in an age of connectivity, says dalyn. This is the most important element of the filmmaking process, and ironically, the one most often overlooked by new filmmakers. Whether youre drumming up business for your band or trying to win new clients for your company, adobe spark page lets you create an electronic press kit that will set you or your organization apart from the competition.
How to put together a press kit a press kit is a package of information about the company and its products put together by an exhibitor for distribution to the news media. When youre launching and marketing your book it can be essential to get attention from the media. Choose a chapter that reflects what the book is about. The 8 things that should be in every bands electronic. If youve got some exciting events lined up then include them, but dont go. A wellstructured press kit template is essential if you want to succeed in your approaches to get press for your company, or if you want to include it with any press release. An artists press kit is invaluable for the promotion of artwork, but is often overlooked.
Authors, you need one for each book you release, and sometimes for a full series when youve released all the books in that series. A great press kit design can work wonders for your brand. How to create an author press kit wordserve water cooler. Why you should have a press kit for your app marketing. If different materials or formats are needed, please contact me. Press kits can introduce your band to media contacts, talent buyers, booking agents and record labels. This is an extract from elliot groves book, raindance producers lab. The main purpose of a media kit is to present yourself and your book as concisely. National library week april 19 25, 2020 is a time to celebrate the contributions of our nations libraries and library workers and to promote library use and support. Every author needs a press kit that looks like this. Many authors have no idea what these are or how to use them. Press kits are often distributed to announce a release or for a news conference.
Why having a media kit could increase your press coverage. In this segment he examines the essentials for a press kit. The ultimate book press release template free download. She starts with a descriptive quote from billboard at the top. A good book press release is a great marketing tool which can help you get the word out about your new book to your potential readers at very little cost. Your author media kit is not for your readers but for journalists, bloggers, book store owners and anyone else who might want to feature your book within their sphere of influence. One of the most important steps in marketing your band or act is developing a strong press kit. Creating a press kit texas music office office of the. They vary somewhat in context, complexity, and appearance, but most will include basic information about the writers services or. Traditionally, press kits were provided in paper form, usually in a branded folder of some sort. And to make it even simpler, just go to our order page, upload your book press release, and we will distribute it to all the toptier media outlets abc, cbs, nbc, fox and cw for you. A press kit is essentially an easy way to share your information and your books information with a media outlet. A press kit, also known as a media kit, is a page on your website that contains resources and information for reporters and publishers. Marketing, entrepreneur the ingredients of a press kit.
This section is made up of sample interview questions and answers. Feel free to copy or adapt any of this for marketing your own books. A mmeber of the order of canada, he lives in mississauga, ontario just outside toronto. Media kits indicate that you are a serious author with a book that. While your press release will of course have been tailored to each and every media contact that you send it to, you should also have a generic one. This article provides you useful information on how to build a killer press kit template. So to appeal to media and thought leaders alike, you are going to need to tell them why your book matters to them and their audience. A press kit is a presentation of your companys products and services in a hard copy or electronic format. Done well it will make all the difference to a journalist looking for their next exciting feature, done badly it will likely finish up in the wastepaper basket. Well talk more another time about the press page you can should. An electronic press kit or epk is a digital solution for showcasing the services or products of a business or individual. A media kit without media is like a ball pit without balls. Press kits are also sometimes referred to as press package or media kit.
Consider your press release to be a onepage pitch of everything in your press kit. Bookers and festivals have different needs and word limits for bios, so its a good idea to include different versions. If you do not have the slightest of the ideas about what a media kit is or how. Download this free press kit presentation template in pdf format.
And if you took our course, how to land brand partnerships, you received our exclusive media kit template which you cant find anywhere else. A book press release is an important part of your book marketing effort, you know it, i know it, the guy next door knows it. How to make a press kit plus a free press kit template. In it is a collection of company information and articles put together to address questions from the media, investors, potential clients and others. See more ideas about media kit, media kit template and sell your business. The contents of your press kit will differ depending on whether youre using it to promote a specific product or service, event, or your business in general. An author press kit is a package of information about a particular writer.
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